(1) The name interferes with or is too similar to a name already filed and in use by another agency or insurer.
(2) The use of the name may mislead the public in any respect.
(3) The name states or implies that the agency is an insurer, motor club, hospital service plan, state or federal agency, charitable organization, or entity that primarily provides advice and counsel rather than sells or solicits insurance, or is entitled to engage in insurance activities not permitted under licenses held or applied for. This provision does not prohibit the use of the word “state” or “states” in the name of the agency. The use of the word “state” or “states” in the name of an agency does not in and of itself imply that the agency is a state agency.
(4) The name contains the word “Medicare” or “Medicaid.” An insurance agency whose name contains the word “Medicare” or “Medicaid” but which is licensed as of July 1, 2021, may continue to use that name until June 30, 2023, provided that the agency’s license remains valid. If the agency’s license expires or is suspended or revoked, the agency may not be relicensed using that name. Licenses for agencies with names containing either of these words automatically expire on July 1, 2023, unless these words are removed from the name.
History.—s. 21, ch. 2005-257; s. 5, ch. 2021-104.