Pay-per-call fulfillment services

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§ 2510. Pay-per-call fulfillment services

It shall be an unlawful practice for a sponsor to sell or offer for sale pay-per-call services that involve provision of value-added information (not product sales) with a supplemental tangible item sent free of charge to the customer after the completion of the call unless all advertisements and promotions for such services include:

(1) an 800 number or business name and full address for callers to obtain additional information or to follow up on items not yet received; and

(2) the true market value of the item to be sent free of charge and a complete and accurate description of the item. (Added 1993, No. 99, § 2.)


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