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The state funding board and the Tennessee state school bond authority, when issuing college savings bonds, shall develop a plan of implementation for the sale and issuance of the bonds, including:
Advertising to inform the public about the availability of college savings bonds;
Marketing and financing of the issue and sale; and
The specific increments, maturities and denominations in which to market the bonds in order to make the bonds affordable and funds available at the time when the funds are needed to meet higher education costs.
Upon request by either the state funding board or the Tennessee state school bond authority, the Tennessee student assistance corporation, created in chapter 4, part 2 of this title, shall assist the requesting issuer in the preparation and implementation of the plan.