(1) Past loss experience and prospective loss experience of different license types.
(2) Past loss experience and prospective loss experience in different geographic areas.
(3) Prior claims experience of the individual licensee.
(4) Prior compliance with public safety and alcoholic beverage laws, rules and ordinances pertaining to the sale and service of alcoholic beverages.
(5) Evidence of responsible management policies including, but not limited to, procedures and actions which:
(a) Encourage persons not to become intoxicated if they consume alcoholic beverages on the licensee’s premises;
(b) Promote availability of nonalcoholic beverages and food;
(c) Promote safe transportation alternatives to driving while intoxicated;
(d) Prohibit employees and agents of the licensee from consuming alcoholic beverages while acting in their capacity as employee or agent;
(e) Establish promotions and marketing efforts which publicize responsible business practices to the licensee’s customers and community;
(f) Implement comprehensive training procedures; and
(g) Maintain an adequate, trained number of employees and agents for the type and size of licensee’s business. [1987 c.774 §88]