81-3713. Commission; statewide strategic plan; duties.
The commission shall develop a statewide strategic plan to cultivate and promote tourism in Nebraska. The commission shall review the plan annually and update as necessary. The plan shall include:
(1) A review of revenue in the State Visitors Promotion Cash Fund available for tourism development at the state level;
(2) An examination of best management practices for the tourism industry;
(3) Marketing strategies for promoting tourism;
(4) Methods to expand existing tourism capacity which may include encouraging regional cooperation, collaboration, or privatization; and
(5) Recommended strategies to provide technical assistance, marketing services, and state aid to local governments and the tourism industry in Nebraska.
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